The Ultra HD Forum, a global advocacy body with a mission to facilitate the adoption of Ultra HD (UHD) and related technologies, has tripled its membership to 20 companies, having been formed by Dolby Laboratories, Ericsson, Harmonic, LG Electronics, NeuLion and Sony. At IBC this year the Forum will be holding a MasterClass focused on the use of UHD technologies to deliver the next-generation consumer experience.
The MasterClass will be held on Friday September 11, in Rooms G102/G103 at the RAI from 4:00 pm to 5:30 pm, and is open to all show attendees. Speakers including operators, major technology companies and standards bodies will provide an informative range of perspectives, the organization promises.
“There is an increasing awareness in, and the demand for, the phased introduction of these technologies,” says David Price, Chairman of the Ultra HD Forum Communications Working Group and Forum Vice President. “The combined capabilities of our membership will help transform the consumer experience and the Forum will provide real impetus to facilitate Ultra HD deployment.”
“Ultra HD is now entering a phase where content, technology and consumer experience have to be aligned,” adds Thierry Fautier, President of the Ultra HD Forum. “The Ultra HD Forum will be the driving force to make this happen. We have gathered members from around the world encompassing the entire ecosystem to show how Ultra HD can be delivered end-to-end.”