The multiscreen UEX specialist Espial has integrated the Amazon Alexa conversational capabilities into its cloud-based Elevate SaaS video platform. Video service providers will be able to give their consumers the option to control their TV viewing using voice commands via all Alexa-enabled devices (like the Echo digital assistant). They will be able to use voice commands for search, channel change and trick-play management, among other things.
“Adding Amazon Alexa support to our Elevate platform allows Pay TV operators to ride the wave of consumer excitement and the massive industry investment in voice technology,” says Mick McCluskey, Head of Product Management at Espial. “Today’s television viewers want simplicity when it comes to their entertainment experience. Offering advanced voice control on our Elevate user interface dramatically reduces the time to discover content. When viewers are satisfied, they watch longer, which leads to increased customer retention and revenues for Pay TV operators.”