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Analysis

We need Immersive TV, not just 4K

There was a reminder at the recent SES Ultra HD Conference that some of the new technologies that are being investigated for UHD can also be applied to HDTV with potentially striking effect.

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Xaxis warns against open exchanges and hails value of humans in ad trading process

The television industry should learn the lessons of the ‘digital’ advertising industry and make sure that it applies programmatic technology to the execution of campaigns, like which advertisement is served where and to whom, and not to the trading process, meaning the media transactions that det

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CSA: Catch-up TV in France is booming – but revenues are tiny and prospects uncertain

By Barry Flynn, Contributing Editor

A new study from the CSA shows that catch-up TV in France is booming – but the regulator remains cautious about the prospects for future revenue growth.

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Viacom targets non-Pay TV millennials with a mobile-first multiscreen strategy

Viacom International Media Networks (VIMN) is targeting millennials in Germany, Switzerland and Romania with a  kind of ‘mobile first’ strategy that makes MTV video content available on smartphones that can then ‘cast’ the programming to other multiscreen devices including Smart TVs and tablets.

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How UPC Hungary led the world to deliver YouTube over its broadcast network

UPC Hungary, the largest cable operator in Hungary and part of Liberty Global, is the first Pay TV operator in the world to deliver online video to its set-top box subscribers across the managed broadcast network.

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Sky UK aiming for UHD utopia, not a half-hearted UHD Lite

Chris Johns, Chief Engineer, Broadcast Strategy at Sky UK, who played a key role in the Pay TV operator’s HDTV roll-out, told the recent SES Ultra HD Conference that there was an ‘Elephant in the room’.

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Pay TV platform of the future 2: Getting onto every screen; approaches to on-demand

In an open letter to Sky, analysts at Decipher (the media research and consulting firm) have outlined what they would like to see on a next-generation platform from the Pay TV operator.

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Pay TV platform of the future 1: Integrating more IP; fusing recordings and catch-up

The UK media research and consulting firm Decipher has written an open letter to Sky in the UK stating what its analysts would like on their next-generation platform, when it arrives.

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Beyond customer experience, user satisfaction is the metric that matters

Customer experience is no longer the ultimate measure for a mobile service provider keen to ensure loyalty and improve revenues.

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UHD revolution is as important as colour and multichannel TV

“The arrival of 4k Ultra HD is on a par with the advent of colour TV and multichannel television in terms of importance.

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Another step closer to unified cross-platform advertising

Confirming its leadership in cross-platform advertising, the U.S. cable operator Time Warner Cable (TWC) has deployed dynamic ad insertion (DAI) capabilities for on-demand content that is delivered over IP to connected devices.

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HDR complicates the next-generation big screen experience

When the world upgraded from black-and-white television to colour, it was fairly obvious to consumers what the new viewing experience should look like, regardless of standards variations.

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Time to unify TV and OTT experience – and monetize streaming

The proliferation of quality online video services has given us access to content that was not available before, but to exploit the increased choice, consumers have to navigate between different services via apps or browser to find what they want.

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For operators not ready to virtualize, a new generation of appliance-based encoding

Harmonic Inc. has enjoyed great success with its Electra 8000 and Electra 9000 family of encoding platforms, dedicated appliances based on ASIC designs with multi-format, multi-codec capabilities to cover the needs of broadcast TV and multiscreen streaming.

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Connected TV World Summit 2015 themes announced

Platform operator and broadcaster transformation is the umbrella theme for this year’s Connected TV World Summit 2015, the world’s leading thought-leadership event tackling the challenges and opportunities in the connected TV era.

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The role of a Pay TV operator in the Smart Home

What is the role for a Pay TV operator in the Smart Home, that subset of the Internet of Things (IoT) that they can touch and therefore, perhaps, influence? The U.S.

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Content and cannibalization are key Pay TV Lite challenges

The new Sling TV OTT offering from DISH Network is aimed squarely at millennials, as DISH President and CEO Joseph P. Clayton made clear when he unveiled the ‘Pay TV Lite’ service at CES earlier this month.

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Kabel Deutschland to provide online and TV viewing via a single UI

Germany’s largest cable operator, Kabel Deutschland (now part of Vodafone) has provided initial details on its next-generation video service that point towards the operator trying to become a ‘super-aggregator’ that makes all entertainment sources available through the same user interface.

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