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Viewster interested in subscriptions and original content

The innovative online VOD provider, which is present in 34 markets on multiple platforms, is 97% ad-funded today. It is now considering a subscription upsell and the CEO predicts a move into original content.... Read article...

 

With new CDN technology you can set policies so that when there is bandwidth contention, certain devices or content gets priority for ABR bitrates. More personalization, including ad insertion, and faster channel change is also coming.…
Universal Networks International and Discovery Networks Deutschland are open-minded about new OTT distribution partners but both have stressed their continued commitment to the Pay TV model.…
The German satellite operator will make Sky Sports News available through an app this summer as its first standalone OTT offer for consumers who do not subscribe to a full Pay TV bouquet.…
Sky Deutschland won the 'Outstanding Achievement in Connected TV Award 2013' for its Sky Go multiscreen TV service. Here is a quick summary of why.…
Daniel Simmons at the analyst firm IHS used Connected TV Summit to outline what he thinks are the flaws in the ‘Operator as an App’ model. He thinks STBs will merge into managed home gateways.…
Viaplay’s CEO believes more households will subscribe to one primary Pay TV bouquet and a smaller complementary online service. Netflix could be the second offer, without prompting cord cutting. Equally, Viaplay could be the second offer in a…
Broadcasters will be able to cover more live events and other content owners or brands can provide outdoor ‘broadcasts’ for the first time as barriers to entry are reduced, partly thanks to the cloud. …
The UK satellite operator is using the multiscreen service to reach out to new customers. The 24 hour Sky Sports pass demonstrates how pay packages are becoming more flexible. NOW TV is part of a significant change in…
From online movies to TV library content to original blockbuster programming, Netflix is positioning itself to fight off online competition, but thinks it can co-exist with HBO and Pay TV operators.…
Premium channel owners agreed to TV Everywhere but it is only a temporary fix and more will look to target consumers direct, going OTT, says one media investor. He and others are also predicting a place for ‘a…
The Danish cable operator is targeting the 45% of homes that its network does not cover with an off-net service called YouBio, offering movies and series via Smart TVs, its own STB and multi-screen devices.…
Paul Berriman, CTO at the Hong Kong quad-play provider, warns that unless illegal streaming is blocked the premium content industry will be wrecked, and only governments, regulators, broadband operators and content providers working together can tackle a potential…
Like most pay channel providers, HBO has embraced the TV Everywhere model but in the Nordics it is going direct to consumers OTT as well. The company’s CTO has been explaining why.…
Pay TV operators are beginning to open up their platforms to more third-party OTT content, whether from YouTube or via ‘channel extension’ apps. Companies like Virgin Media and PCCW are confident they can counter the threat of cord…
While Pay TV Lite platforms like NOW TV from BSkyB in the UK could attract new revenue from traditionally free-to-air homes, and they are designed to be Netflix-busters, they could also be the mass-reach OTT platforms of the…
Pay TV operators are evolving into hybrid platform operators. While their primary use of OTT streaming is for multi-screen services, there is growing interest in online delivery to the STB.…
Consumers expect great QoS from Pay TV operator multi-screen services, even when they are bundled free with their TV subscription. There is an industry push to raise the standard of streaming video.…
Trace Sports, one of the fastest growing Pay TV channels in the world, launched 18 months ago with a clear focus on traditional distribution deals. OTT-only could be used but only as an exception. …
Guy Bisson at IHS Screen Digest believes the hybrid broadcast and OTT world plays to cable strengths and views CDN and WiFi as important new offers. …
Last week Mike Fries as good as promised to drive Netflix out of Liberty Global cable homes, but previously the company did outline the conditions under which the two companies could co-exist.…
IHS Screen Digest has just released some exciting research suggesting that two-thirds of the UK’s TV channels could go OTT-only based on delivery economics, but first they need a route into homes.…
The German telco admits it is catching up with customer expectations rather than leading them and will work with OTT partners where it makes sense. Looking to become more agile, the company says there are no sacred cows,…
The German telco is embracing OTT. It already has a standalone online brand for VOD but has ambitions for a more complete service that can be used to attract new customers and then upsell them.…
Broadcasters could see their exclusive content pirated at 100 illegal websites, with people finding them through social media and Internet searches. Piracy management hinders discovery and shuts down the sites themselves. It could be increasingly important.…
In this analyst Q&A, Brett Sappington, Director of Research at Parks Associates, says OTT is viewed as complementary to broadcast and not as a replacement today. But if there were a migration, less popular channels could be offered…
In this analyst Q&A, Ed Barton at Strategy Analytics discusses whether OTT can replace broadcast and, independently of this, how much linear TV will be needed on TV Everywhere and offnet Pay TV services.…
A virtual MSO offering a Pay TV package over the Internet will begin to appear in the U.S. within a year, according to one OTT stakeholder; but the limits to scaling up OTT linear video appear insurmountable, according…
As customers get used to having Pay TV content everywhere, and as service providers target new markets ‘offnet’ with their multi-screen offers, we should expect to see more linear channels and live premium content delivered from the cloud.…
Internet video streaming company Netflix announced this week that it reached the 1 million-member milestone in the UK and Ireland within seven months, faster than any other territory in which it has launched. Netflix entered the UK and…
The London Olympics was the most watched event in U.S. television history, partly thanks to unprecedented levels of live coverage, including online. Online users averaged 111 live streaming minutes per viewer.…
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