VideoNet TV

Home VideoNet TV
video

Advanced advertising is only possible with a cooperative ecosystem

https://youtu.be/P3IiDhSGKLw Advanced advertising is an important opportunity for Pay TV operators and the first thing they must do is start collecting data about viewing and...
video

The characteristics shared by broadcasters who are pioneering private programmatic trading

https://youtu.be/bduIdL2Wb1A Broadcasters who are pioneering the use of private programmatic exchanges share some characteristics, according to Massimo de Magistris, General Manager EMEA at StickyADS.tv. They...
video

With millennials and Gen Z firmly onboard its digital services, Medialaan tests programmatic

https://youtu.be/GTK9h2SOmkY Demonstrating the success of its digital strategy, Belgian broadcaster Medialaan, which covers the Flanders region, has 1.3 million customers who have signed-in to watch...
video

Mixing SSP and direct sourced ads in the same advertising pod: another big step...

https://youtu.be/zh8hGhDtEQk The integration of the FreeWheel decisioning engine and the StickyADS.tv supply side platform will give broadcasters more confidence to go programmatic. As Thomas Bremond,...
video

Over 80% of TF1’s biggest TV advertisers use its programmatic exchange, boosted by high...

https://youtu.be/2dsXfMP1oxA TF1 does not see itself as a broadcaster anymore, with Phillipe Boscher, Head of Marketing and Business Development at TF1 Publicité Digital, describing the...
video

How IBC delivered the perfect conference, with big vision and ‘down in the weeds’...

The IBC conference delivered at every level in September, from the strategic vision of Sir Martin Sorrell (offering a global view as CEO of...
video

Delivering an effortless TV user experience, and turning viewers into consumers

https://youtu.be/tJjzfE52Htg Pay TV operators must ensure that even an advanced UI is designed for consumers who want effortless entertainment. Here Patrick Vos, CEO of Zappware,...
video

There are still plenty more ways to monetize multiscreen viewing

https://youtu.be/EfBAgH7njr0 Multiscreen TV costs money – to the service providers, at least. In this interview, Ed Terino, CEO of SeaChange International, explains how his company...
video

Delivering the UEX each of us wants, whether we are digital natives or ‘digital...

Accedo has conducted consumer research showing that ‘digital newcomers’ and digital natives want to watch television in different ways, confirming the need for more...
video

ADB helping Pay TV operators deliver on the promise of personal TV

The graphyne2 personal TV software platform from ADB supports multiscreen and companion screen experiences and is the latest example of how the company is...

Most Popular

Processing...
Thank you! Your subscription has been confirmed. You'll hear from us soon.
Sign up to receive the weekly Videonet newsletter
ErrorHere