NBC Olympics using Ericsson for HD contribution and distribution
Ericsson will provide a range of video processing solutions and support services to NBC Olympics, a division of the NBC Sports Group, during its coverage of the 2012 London Olympics. Ericsson products will help to deliver NBC Olympics’ HD content across both contribution and distribution feeds from the Olympic venues to millions of viewers in the U.S. These include MPEG-4 AVC encoders, professional receivers, multiplexers and satellite modulators. There will also be a team of support engineers in both London and New York to assist in equipment/system set-up, maintenance and troubleshooting.
David Mazza, Senior Vice President, Engineering, at NBC Olympics, comments: “With the athlete’s moving so fast, TV coverage of sporting events is some of the most demanding content to compress and transmit. It is essential that we deliver the best quality pictures possible. Based on our long association with Ericsson, we can be sure its technology will deliver exactly what we need, from the opening ceremony through to the final events.”
Ericsson encoding solutions were used by NBC Olympics for the 2010 Vancouver Winter Games, the 2008 Beijing Games and the 2006 Winter Olympics from Torino, Italy.
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