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Ericsson Media Vision 2020 Game Changer Two: The IP Imperative

In the latest part of Ericsson’s Media Vision research, the company predicts that in 2020 on-demand consumption will be more personalized, OTT disruption will give way to collaboration and LTE networks will provide consistent experiences in the home as well as outside it. Consumers will embrace mobile streaming.

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Data - powering the World Cup all the way to the final

Metadata may not be the first thing you think of in the run up to a World Cup final but the descriptive entertainment programming information has played an important role in helping consumers find and enjoy the Brazil finals.

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Every game, every goal: beating piracy during a multiscreen World Cup

With the 2014 World Cup drawing to a close, how can operators ensure that they are ready to provide for their customers around future sporting events, and ‘compete with easy’ – preventing them from turning to piracy?

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For the most powerful video campaigns; point, then shoot

Why savvy marketers recognise online video as a valuable and highly versatile medium that is easily shared (by viewers) and proven to drive engagement. Online video is becoming a more integral piece of the marketing puzzle, especially when multichannel experiences are a prerequisite for brands.

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Where the HbbTV are we today?

HbbTV is gaining international support but for tech providers the key to supporting the next generation of interactive TV is providing full support for the video workflow for HbbTV, making it easy for broadcasters to extend existing online video workflows to TVs and set-top boxes.

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Managing mobile video: Are network operators flying blind?

How real-time analytics can give operators real visibility of what happens on their networks and so help them manage the explosion of third-party mobile video traffic. You need to measure key performance indicators with the ability to respond immediately during a viewing session.

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4K TV – gimmick or lasting innovation?

Users appreciate 4K resolution mainly on 40+ inch televisions and from shorter distances but they appreciate higher frame rates on screens of any size and from any distance, which is why 60 fps should be the minimum rate for 4K televisions. Without this it is just ‘4K lite’ and if the market builds the 4K experience around this it will commit suicide.

 

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Virtual CPE: Bringing Pay-TV into the Internet Age

By extending Network Functions Virtualization (NFV) to the customer premise and virtualizing CPE functions into the cloud, service providers can deliver user experiences that can keep pace with silicon innovation, browser updates and changes in authoring environments at Web scale, without having to replace all their STBs.

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Ericsson Media Vision 2020 Game Changer One: The Forever Evolving Experience

The Media Vision for 2020 includes non-TV companies shaping the TV experience, the need to cater for individuals rather than households (both for viewing and advertising), less demand for the multi-hundred channel linear bouquet, socially driven live/linear recommendations, half of viewing as on-demand/time-shift and cloud approaches to delivering the UEX, among many other things.

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Why use cloud based solutions for live TV?

NORIGIN MEDIA argues that a cloud-based, hosted live signal capture and transcoding headend service is the way to meet the challenge of producing and delivering live TV for multiscreen devices, enabling picture perfect delivery while also improving ROI when compared to a multiscreen platform that is developed in-house.

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What does manifest manipulation have to do with cloud-based ad insertion?

Advertising remains the primary revenue source for TV yet in many places the ecosystem for local ad insertion is almost non-existent, as broadcasters wait for an ad splicing ecosystem to form before creating cues for ad avails and the splicing ecosystem awaits the cues. Nevertheless, cloud-based ad insertion and manifest manipulation are making it easier to exploit advertising opportunities.

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Smart home set for lift off after Apple’s entry

Following Google’s entry into the smart home market through its acquisition of Nest, Apple is offering a software platform that will turn the iPhone into a remote control for digital home applications, and the smart home tops the agenda at its Developer Conference this week. This shows the smart home market is ready for lift off - and the time for prevarication is over for broadband operators, who need a fast response.

 

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Buzzwords in Cologne: Expect one new: dongle, and one reborn: IoT

Still looking for something to get excited about in 2014 other than dongles, and dismissing social TV apps as a failure and recommendation as over-hyped, Ben Schwarz argues that Internet of Things could be the real deal, valuable to consumers and also bringing the promise of making products smart and trackable, achieving what social TV apps could not.

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Internet of Things is about participation, not protocols

2014 is the year of Internet of Things. Google’s $3.2 billion purchase of NEST sets the tone, giving it technology that enables IoT devices to learn and adapt rather than just monitor. IoT promises disruption and opportunity for service providers. They need CPE platforms that can also adapt and give them a stake in IoT within the home.

 

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Broadcast TV – “A pivotal moment in history”

The worlds largest TV broadcasting show, NAB, opened in Las Vegas this week with NAB’s EVP for Communications, Dennis Wharton, calling 2014 a “

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Amazon Fire will only smoulder

An analysis of the strengths and weaknesses of the new Amazon Fire STB and why, like similar efforts from Apple, Google and others, it is flawed because of the failure to deliver live programming and put the social big screen experience at its heart.

 

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Searching through the looking glass for TV Everywhere

By Ajey Anand, Co-founder and Chief Commercial Officer, NORIGIN MEDIA

Many requests to understand our progress and plans around Chromecast makes me wonder if it has launched with the ambition to do what other devices with screens have not achieved.

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Monetizing Multiscreen and How to Make a Dramatic Impact on Your Pay-TV Revenue

It is critical for Pay TV operators to offer a personalized, interactive and social entertainment experience on an ever-increasing number of devices. The challenges include supporting new business models, easy integrations and sophisticated analysis of viewing habits.

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HTML5 needs help to deliver high performing agile GUIs

HTML5 may note enable ‘write once, run everywhere’ but it gets as close as possible with ‘write once, customize everywhere’. That customization element is therefore all important and an evaluation of contending development technologies shows that WebGL is by far the best candidate.

 

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The year of the CAST Dongles

The appeal of Smart TVs is likely to be reduced by the arrival of HDMI dongles. The dongle model will transform the way we consume content as we move  towards casting. There is an opportunity for operators who embrace Apple and Google cast technologies but also support premium live HD video with CAS in their cast solution.

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Dongles and smart gateways are made for each other

The STB industry seems to be diverging, with HDMI dongles appearing alongside intelligent home gateways that usher in the era of smart home applications. The dongle should not be viewed as a diminished STB though, but a full function box that can help Pay TV deliver full-blown Pay TV services.

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Two to tango: why Facebook needs TV (and TV needs Facebook)

A look at the challenges facing Facebook following its tenth birthday, including the need for the social media giant to offer new and compelling ways to access and experience online video. We should expect to see social media’s rising influence on programming at a time when TV has also come to need social networks.

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Going live: leveraging live event monetisation drives growth

Live streaming is a differentiator in an online video offering and it is possible to monetise live events and manage the live advertising workflow using existing ad servers, thus avoiding any efficiency overhead on ad operations teams.

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Cloud TV: the ultimate solution for service providers?

I sense a lot of excitement in the market regarding the advantages that a combined Cloud / Smart TV approach without an STB can bring service providers. But I wonder about possible negative impacts that such a shift could have on the operational aspects of the service provider’s business, i.e. an OPEX escalating out of control.

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