Home VideoNet TV Second Screen at CBC in Canada: The results

Second Screen at CBC in Canada: The results

Share on

Tessa Sproule, Director of Digital at CBC, provides a detailed assessment of the Canadian broadcaster’s Second Screen projects including app download versus website engagement rates, and describes the different ways editorial teams have been engaging audiences for scripted drama, sports and reality TV, including how you keep people engaged with the Second Screen experience between shows.

second-screen-chc-canada-the-results.jpeg

Share on