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Avoid new teams and multiscreen complexity with managed services

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If platform operators want multiscreen or OTT services that deliver the kind of QoS subscribers have come to expect in the multicast-broadcast environment they need a new team and must be prepared for growing complexity and therefore expense as they extend to more device types. The alternative, according to Andrew Brown, COO at Maxicaster, is a managed service, an approach that is starting to appeal to operators of all sizes. This lowers risk and operating costs and ensures faster innovation cycles, especially if the services have already been road-tested with paying subscribers.

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