Home Newswire HESP Alliance formed to accelerate market deployments for “game-changing” streaming technology

HESP Alliance formed to accelerate market deployments for “game-changing” streaming technology

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The HESP Alliance has been formed with the goal of fast-tracking the roll-out of a technology that promises cost-effective, immersive, broadcast-equivalent streaming experiences. THEO Technologies, creator of the High Efficiency Streaming Protocol (HESP) and video playback solutions, and video software provider Synamedia have founded the alliance. Streaming video vendors and media companies are invited to join.

HESP was introduced at NAB 2019 and the companies backing it claim it leapfrogs current streaming protocols by removing the need for trade-offs between latency, scalability and viewer experience. It delivers sub-second latency – as low as 400ms, in fact – and does so  at scale. Zapping times are lightning fast at sub-100ms. The result is an “unparalleled” UX, according to HESP supporters.

The protocol works over the standard HTTP-based Internet infrastructure and CDNs. “HESP also reduces bandwidth costs by as much as 20% compared to current solutions such as the Common Media Application Format (CMAF) combined with chunked transfer encoding (CTE),” according to THEO Technologies and Synamedia.

Alliance members can license the HESP technology; integrate it into their video packaging and playback solutions; and develop and share extensions to drive further innovation. A certification programme for HESP-compliant solutions will ensure interoperability and provide peace of mind for media companies deploying HESP-based streaming services. The aim is faster standardisation and large-scale adoption of HESP.

The first HESP solutions will be available in Q4 2020. They will include an independently developed THEO Technologies HESP-enabled video player and a Synamedia HESP-certified packager. These will be followed by more third-party solutions in 2021, giving operators, broadcasters and OTT streaming services a choice of components.

Steven Tielemans, CEO at THEO Technologies, says: “The HESP protocol developed by our team establishes a new baseline for video delivery. Since the public launch of HESP last year, momentum has been building. With Synamedia, we are establishing a forum where the video streaming industry can cooperate to further advance the HESP standard and fast-track the market roll out of HESP-compliant solutions.”

“Synamedia and THEO Technologies share a common goal: to innovate fast and support customers with affordable video network solutions and protocols that deliver game-changing broadcast-equivalent streaming experiences to viewers. The HESP Alliance has been established to realize this ambition,” adds Samie Beheydt, Principal Engineer at Synamedia and a Director of the HESP Alliance.

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