Home Analysis Mediatel Events launches the Media Leaders Awards 2021

Mediatel Events launches the Media Leaders Awards 2021

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Mediatel Events, the company behind the Future of TV Advertising, Connected TV World Summit, and The Future of Brands events – which also publishes Videonet and Mediatel News – will recognise and celebrate the very best in media leadership with the launch of the Media Leaders Awards 2021.

This free-to-enter awards programme will feature seven categories overall, with a ‘Media Leader of the Year’ title awarded in four distinct categories: Media Agency, Media Owner, Advertiser and Tech.

Nominees must be at Managing Director level (or Marketing Director, for the advertiser category) or above.

Two Grand Prix prizes will then be awarded for ‘Media CEO of the Year’ and ‘International Media Leader of the Year’.

To celebrate the next generation of up and coming media leaders, a third Grand Prix prize will be awarded to the ‘Future Media Leader of the Year’ – a rising star from any part of the media industry.

John Moulding, Editor-in-Chief at Videonet, says: “It has been a year that none of us in media will forget, with television and streaming consumption well up, but ad budgets hit, and everyone forced into agile working and sometimes complete pivots to get content and appropriate advertising into the market. Other media channels have had an even tougher time – like Out of Home.

“But the Media & Entertainment sector is synonymous with innovation and creativity, so we are not surprised by how well the industry has coped with this rapid change. The judges are going to have a hard time choosing from among the great leaders we have.”

Nominations for a Media Leaders award will be judged by a panel of expert judges. Entries open on October 15, with a final deadline of Friday, November 6 (2020).

“We at Mediatel have always avoided running a multitude of awards shows, but this year we think giving awards to those media leaders who deserve recognition is a worthwhile and timely endeavour,” says Greg Grimmer, CEO of Mediatel Group. “The Media Leaders Awards will be easy, and free, to enter – and very hard to win.

“Personally, I’ve been really impressed by the overall media industry response to an incredibly tough business climate and I’m sure we will be able to celebrate the crème de la crème of its leadership in these new awards,” Grimmer continues. “Just don’t expect the Grosvenor House Ballroom, or to be shortlisted just because you entered!”

‘Media Leaders’ is the weekly must-read newsletter from our sister publication Mediatel News, featuring regular columns from journalist Raymond Snoddy, previously of the Financial Times and BBC, brand marketer Jan Gooding, and Nick Manning, Co-Founder of media agency Manning Gottlieb OMD, as well as guest opinions from the best and brightest people working in media and advertising.

The Media Leaders Awards ceremony will take place virtually on Thursday, January 7, 2021. For more information on individual categories, click here.

Further information

If you have questions about these awards, please email team@mediatelevents.com.

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