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Videonet
Analysis
Deliver more apps, at greater speed, and at lower cost
Announcing ‘The Top 50 Women Gamechangers in TV’ awards, championing leadership, disruption, vision and innovation
Demonstrating the unique reach of addressable TV over broadcast linear, with a PwC seal of approval
Proving the effectiveness of addressable TV: the next step for France
Telcos are best placed to become the multi-subscription management hub and super-bundler
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Connected Home
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The road to truly converged, cross-screen TV advertising
What are marketers set to gain from tapping into CTV?
The evolution of contextual targeting: now Comscore lets you buy demos or B2B decision makers, and expands to more European markets
Why TiVo’s content targeting solution, Sponsored Discovery, is a classic advertising win-win
TV and addressable advertising in a transforming media landscape
Reports & White Papers
Addressable ads and the future of TV marketing
Why the 5G era relies on a new breed of CDN
Broadband and beyond: The next steps for communications service providers
Delivering the Entertainment Platform of the Future
The future of streaming delivery – beyond the inflection point
Opinions
How the democratisation of TV makes anyone with good content a broadcaster
AI is key to providing a user-driven TV experience and addressable advertising for FAST channels
The new linear: Unleashing the potential of FAST advertising
Driving fan engagement through personalised TV connections
Are FAST channels the answer to your revenue woes?
Webcasts
Winning the aggregation battle
The VOD-like catch up experience – How Liberty Global raised the bar for UX
Future-proofing ad-supported Connected TV for primetime
The future of streaming audience measurement
Advanced content discovery and engagement: How everyone wins
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Posts by John Moulding
John Moulding
2069 POSTS
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John Moulding is Editor-in-Chief at Videonet where he has been covering the evolution of multiscreen TV, connected TV and advanced advertising since 2010.
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IBC2023: Testing improved because ML understands the menu layout and navigation...
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IBC2023: Accedo offers advice to keep streaming app energy usage lower
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IBC2023: Data-driven insights to boost VOD marketing and merchandising
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IBC2023: Energy-aware media – reducing image brightness while maximising perceived visual...
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IBC2023: Ateme introduces cloud-native raw content processing
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IBC2023: Multicast ABR benefits demonstrated
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IBC2023: Detecting actual programme start/end times to adjust EPGs: Magenta Telekom...
September 6, 2023
IBC2023: DTVKit enables HbbTV 2.0.3 without the need for new browsers
September 6, 2023
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