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Addressable ads and the future of TV marketing

This paper takes a deep dive on addressable advertising and ‘Combining the benefits of digital advertising with the power of the big screen’. It...

Why the 5G era relies on a new breed of CDN

A new breed of CDN is needed for telcos to fully monetize 5G and to support the enhanced services and applications that separate the...

Broadband and beyond: The next steps for communications service providers

Even ultra-fast broadband will become commoditised, so communications service providers (CSPs) need to think about how they differentiate themselves and where they make money...

Delivering the Entertainment Platform of the Future

This case study outlines the development of Liberty Global’s new Horizon 4 platform, which encompasses a 4K set-top box and voice-controlled remote, combined with...

The future of streaming delivery – beyond the inflection point

We have reached an inflection point for streaming video, which in some homes has become the norm but is still held back by infrastructure limits. As more content moves ‘online’ we need a step-change in the performance and economics of streaming content delivery. This paper outlines the caching technology that provides the storage capacity, throughput speeds, stability and scalability that will make streaming more like broadcasting.

Vision Paper: How to attract and serve audiences profitably in the age of hyper-distribution

There is unprecedented growth in the number of companies offering content and television services, and therefore the endpoints through which programming is distributed. Competition...

Re-imagining content distribution workflow for the video industry

This report demonstrates how the content workflow and rights management inefficiencies associated with multiplatform TV can be eliminated, helping to accelerate rights negotiations and...

The future is direct-to-consumer, for every content owner

Streaming is mainstream behaviour, consumers are stacking SVOD services and there is a growing appetite for a more a la carte television buying model....

The World’s First Major Android N Deployment of Android TV Operator Tier

Sweden’s largest multichannel TV provider, Com Hem Group, operates both IPTV and cable networks and, after acquiring the terrestrial broadcaster Boxer in 2016, a...

How Pay TV can triumph in the post-OTT era

The full impact of OTT is now being felt, with more competition for premium rights, the best content distributed across more platforms and consumers...

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