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Channel 4 will use AdSmart to deliver addressable advertising across broadcast linear TV

Channel 4 is going to use Sky AdSmart to enable addressable TV advertising on its Channel 4 branded broadcast linear channels and the portfolio of third-party channels that 4Sales (the Channel 4 sales house) represents, notably BT Sport and UKTV. The agreement means that Channel 4 becomes the second commercial public service broadcaster in the UK to become AdSmart-enabled, just as the footprint expands to 12 million homes thanks to the collaboration deal between Sky and Virgin Media.

ActiveVideo plans to enable virtualized Android apps for Pay TV onboarding

ActiveVideo may have been quiet since its acquisition by ARRIS (now CommScope) and Charter Communications in 2015 but it has not been dormant and is delivering its virtualized UI concept to more than 18 million set-top boxes. A large chunk of that activity is centred around the guide for Charter’s Spectrum TV service. Now it plans to provide a solution for onboarding Android apps to set-top boxes, harnessing a virtualized cloud environment.

Broadpeak shows advances in content distribution and delivery

Broadpeak has been showing how its nanoCDN mABR TV Input plugs into the Android TV Input Framework (TIF) on Technicolor STBs. The company reckons Android TV technology will probably accelerate deployments of its multicast ABR solution. Meanwhile, Eutelsat has been showing how Broadpeak's mABR helps deliver content into homes as part of its CIRRUS hybrid satellite-OTT video delivery offering.

AWS Elemental drives quality and efficiency in the cloud

AWS Elemental has been demonstrating the power of combining innovative encoding and cloud infrastructure - a 720p video streamed at under 400 Kbps, as seen by IBC visitors. The company hailed the ability to use the power of the cloud and spread the transcoding workload across multiple computing nodes as a game changer.

Kaltura expands customer footprint, while shifting towards a more cognitive platform

Online video platform (OVP) provider Kaltura demonstrated new data-driven capabilities in its Cloud TV platform as signs of the dawn of a more “cognitive” era in television. Among the highlights, the company explained how It can help operators create user segments for targeting content, advertising or offers.

Akamai highlights its growing role in content security

At IBC 2019, Akamai burnished its reputation for delivering both insightful information about and relevant solutions to the challenges of securely delivering OTT assets....

GO Malta extends Edgeware partnership

Maltese quad play provider, Go, has extended its partnership with TV technology provider Edgeware to offer customers a multi-screen service. GO has deployed a...

Blackbird demonstrates clip creation for broadcast, online and social

Blackbird was demonstrating its cloud video platform at the Google Cloud Pavilion during this year’s IBC Show. Blackbird is a video clipping, editing and...

Edgeware debuts StreamPilot session control platform

Edgeware used IBC to demonstrate its new StreamPilot session control platform for the first time. The platform is designed to give broadcasters and content...

Nuuday taps Agama for YouSee video assurance and analytics

TDC Group’s services division, Nuuday, has chosen to implement Agama’s end-to-end video assurance and analytics solution for video services delivered under the YouSee brand. The...

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