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UltraHD Forum Validates HDR Best Practices through Post IBC Plugfest

  In the days immediately following IBC 2016, the UltraHD Forum hosted an HDR-focused UltraHD Plugfest involving 25 people from 17 TV/Video equipment manufacturers, content...

Live is the new black

With user preferences moving from linear to on-demand, live content is a broadcaster’s most valuable asset and it is time for them to make more use of it. Partnering with sports bodies can attract audiences, and gamification encourages fans to engage with each other. Social media companies are ramping up their live capabilities and are another medium to harness. Facebook has reported that its average user watches live video three times longer than other video types.

Technology alone will not deliver web speed for pay TV

As the major international showpiece for broadcasting and pay TV, IBC is a good place to go trend spotting and web speed emerged as...

What OTT providers can learn from Netflix when launching into European markets

Netflix has three core competencies that other OTT providers looking to break into European markets could learn from. It can combine service data with other seemingly unrelated data such as social to understand viewers more deeply. OTT video has a much better chance at building a real community of viewers, helped by the growth of social discovery. And personalization must permeate the entire OTT video service. Netflix famously has as many home screens as they have subscribers.

Why OTT + Social is a winning combination for millennials

To understand why OTT is going to be the way millennials prefer to watch TV, we need to examine the biggest competitor for young viewers’ eyeballs - Social Networking. Companies like Facebook, Snapchat and Twitter can teach us how to design a user experience that is engaging and sticky. In their early days Facebook hailed the power of localisation and data and Snapchat emphases the power of putting people ‘in the moment’ and helping to build their identify.

Ultra HD Forum guidelines give operators baseline for migration towards attractive UHD services

The initial Guidelines from the Ultra HD Forum were delivered in time to help media companies bring broadcast and streaming UHD services to market this year. This constrained the technology choices. Future versions of the Guidelines will go beyond 10 bits for colour, include additional versions of HDR, address High Frame Rate and support the full scope of Next Generation Audio.

Ultra HD Forum brings out watermarking guidelines for IBC

Ultra HDTV will bring the best viewing experience possible to consumers, with unmatched video quality and greatly improved audio quality coming soon. However producing...

Ultra HD Forum acknowledges challenge of moving target for interoperability

The ultimate goal of the Ultra HD Forum is to make all components of the delivery infrastructure as readily interoperable as possible, both to...

Content, choice and multiple devices: It’s all about the customer experience

80% of TV viewers want a remote control that is easy to use. The paradox is that users have more content, more services and more devices than ever before, but they want less complexity and to have fewer keys on a remote control, while maintaining their levels of choice. The challenge that content providers, and by extension manufacturers, have is ensuring ease of use. It begins with the remote control and, if successful, interactivity and monetised content could be just the click of a button away.

The value of service orchestration and agnostic platforms in broadcast

Software and hardware agnostic platforms in a virtualized, orchestrated environment enable broadcasters to simplify operations, better manage services and ensure the highest levels of performance across the workflow. They can still buy best-of-breed hardware and software but leverage the benefits of a multi-vendor environment and not be dependent on one technology, vendor or proprietary solution. A further benefit is that service orchestration has become the industry norm and can be accomplished efficiently and effectively.

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